we are seeking an enthusiasm upstream consultant with about 5 years of experience to work crosses various categories in digital marketing excellence. the consultant/ senior consultant should be able to work as a leading planner of the project, working with collaborative partners to develop strategic digital marketing approach for the client.
key responsibilities include:
define and develop digital strategic plan in terms of client business roadmap and marketing strategy.
inspire and brainstorm with creative teams to develop core idea across all communications channels.
cooperate with ux (user experience) team to ensure deployment best-in-class user experience in all digital touchpoints, including brand owned platforms, e.g. website, wap site, wechat. co-work with data scientists and data planners on data strategy development according to the overall strategy needs.
collaborate with account teams to ensure campaign implementation in line with the proposed digital strategy.
in addition, it is best if he/she has ability to collaborate and integrate other communication approaches together to deliver a 360-marketing plan, including pr, o2o, media channel strategy and social media….etc. are all in the area.
desired skills and experience:
degree holder (or above) with 5 years of planning experience, with digital planning skill or the planner from digital agency.
having management consulting experience and comfortable acting as a business advisor to clients is a plus.
experience in mobile marketing or crm or social media marketing a plus.
a smart, proactive, positive and independent individual with highly responsible nature.
strong leadership skills and the ability of multi-tasking or multi-project.
strong collaboration skills and strong sense of team working.
excellent communication skills, especial experienced in presenting.
ability to work under pressure and to meet tight deadlines.
fluent english and chinese.
advanced in ms office.